sbnation.com

1.

Vox

93.5% • Vox Media • Customer Interaction

2.

Amazon Advertising

84.69% • Amazon • Advertising

3.

Rubicon

83.91% • The Rubicon Project, Limited • Advertising

4.

DoubleVerify

83.53% • DoubleVerify • Advertising

5.

Google Tag

74.88% • Google • Advertising

6.

OneTrust

73.09% • OneTrust • Consent Management

7.

Outbrain

63.4% • Outbrain • Advertising

8.

Google Static

56.23% • Google • Hosting

9.

Google Recaptcha

52.25% • Google • Essential

10.

Google

52.04% • Google • Advertising

11.

Facebook

49.21% • Meta • Advertising

12.

ScoreCard Research Beacon

36.25% • comScore, Inc. • Site Analytics

13.

Parse.ly

35.34% • Parse.ly • Site Analytics

14.

X Corp.

28.75% • X Corp. • Social Media

15.

Sailthru Horizon

27.68% • Sailthru • Advertising

16.

Google Syndication

20.36% • Google • Advertising

17.

DoubleClick

20.26% • Google • Advertising

18.

X Advertising

19.55% • X Corp. • Advertising

19.

X Syndication

18.04% • X Corp. • Social Media

20.

Giphy

16.76% • • Social Media

21.

Google APIs

12.03% • Google • Hosting

22.

Sentry

11.02% • Sentry • Site Analytics

23.

Index Exchange

10.25% • Index Exchange, Inc. • Advertising

24.

Permutive

9.94% • Permutive, Inc. • Advertising

25.

ImgIX

9.77% • • Hosting

26.

PageFair

9.61% • Blockthrough • Customer Interaction

27.

YouTube

9.22% • Google • Audio/Video Player

28.

Spotify

7.63% • Spotify • Audio/Video Player

29.

Samba TV

7.26% • Samba TV • Advertising

30.

Connatix

6.44% • Connatix Native Exchange Inc. • Advertising

31.

Google Fonts

6.14% • Google • Hosting

32.

Integral Ad Science

6.08% • Integral Ad Science, Inc. • Advertising

33.

AppNexus

5.89% • Microsoft • Advertising

34.

Bidswitch

5.88% • Criteo • Advertising

35.

PubMatic

5.86% • PubMatic, Inc. • Advertising

36.

ad-delivery.net

5.81% • • Misc

37.

Google Analytics

5.32% • Google • Site Analytics

38.

TripleLift

5.31% • TripleLift, Inc. • Advertising

39.

Google Photos

5.26% • Google • Hosting

40.

33Across

5.23% • 33Across • Advertising

41.

Google AdServices

5.18% • Google • Advertising

42.

TradeDesk

5.0% • The Trade Desk • Advertising

43.

Yahoo!

4.42% • Verizon • Site Analytics

44.

Criteo

4.28% • Criteo • Advertising

45.

ID5 Sync

4.18% • ID5 Technology Ltd. • Site Analytics

46.

LiveRamp

4.05% • LiveRamp • Advertising

47.

Merkle RKG

3.87% • Dentsu Aegis Network • Site Analytics

48.

ShareThrough

3.81% • Sharethrough, Inc • Advertising

49.

PulsePoint

3.79% • PulsePoint, Inc. • Advertising

50.

Salesforce DMP

3.67% • Salesforce • Advertising

51.

Adobe Audience Manager

3.54% • Adobe • Advertising

52.

OpenX

3.52% • OpenX Software Ltd. • Advertising

53.

Google Analytics with signals

3.32% • Google • Advertising

54.

Rhythmone Beacon

3.3% • RhythmOne, LLC • Advertising

55.

Yieldmo

3.25% • Yieldmo, Inc. • Advertising

56.

Live Intent

3.19% • LiveIntent • Site Analytics

57.

X Analytics

2.86% • X Corp. • Site Analytics

58.

Improve Digital

2.81% • Improve Digital • Advertising

59.

CivicScience

2.77% • CivicScience • Site Analytics

60.

Conversant

2.69% • Conversant • Advertising

61.

SMART AdServer

2.68% • Smart Adserver • Advertising

62.

Taboola

2.65% • Taboola • Advertising

63.

Yahoo! Ad Manager Plus

2.47% • Verizon • Advertising

64.

Amazon CloudFront

2.43% • Amazon • Hosting

65.

Quantcast

2.42% • Quantcast International Limited • Advertising

66.

Verizon Media

2.42% • Verizon • Advertising

67.

Smaato

2.39% • Verve Group • Advertising

68.

jsDelivr

2.31% • • Hosting

69.

RTB House

2.31% • RTB House • Advertising

70.

Amazon Web Services

2.29% • Amazon • Hosting

71.

Intent IQ

2.28% • AlmondNet • Advertising

72.

sovrn

2.23% • Sovrn Holdings Inc • Advertising

73.

Tapad

2.22% • Telenor Group • Advertising

74.

Media.net

2.2% • Media.net • Advertising

75.

Beeswax

2.09% • Beeswax • Advertising

76.

Zemanta

2.06% • Outbrain • Customer Interaction

77.

SiteScout by Centro

2.04% • Centro • Advertising

78.

Adform

2.03% • Adform • Advertising

79.

Aggregate Knowledge

2.02% • TransUnion • Advertising

80.

Microsoft Advertising

1.99% • Microsoft • Advertising

81.

StackAdapt

1.93% • StackAdapt • Advertising

82.

StickyAds

1.91% • Comcast • Advertising

83.

Yahoo! Analytics

1.9% • Verizon • Site Analytics

84.

Turn Inc.

1.79% • Singtel • Advertising

85.

Undertone

1.79% • Perion • Advertising

86.

Dotomi

1.78% • Conversant • Advertising

87.

Unruly Media

1.71% • Tremor International • Advertising

88.

Bounce Exchange

1.63% • Bounce Exchange • Advertising

89.

ClickCertain

1.58% • ClickCertain • Advertising

90.

ADman Media

1.56% • illumin • Advertising

91.

popIn

1.55% • popIn • Social Media

92.

TrustArc

1.49% • TrustArc • Consent Management

93.

TRUSTe Notice

1.49% • TrustArc • Consent Management

94.

Lotame

1.49% • Lotame • Advertising

95.

Moat

1.47% • Oracle • Advertising

96.

Tremor Video

1.43% • Tremor Video • Audio/Video Player

97.

Vidazoo

1.4% • • Advertising

98.

Google User Content

1.4% • Google • Hosting

99.

DataXu

1.4% • DataXu • Advertising

100.

Adelphic

1.37% • Viant • Site Analytics

101.

ChartBeat

1.37% • ChartBeat • Site Analytics

102.

NetRatings SiteCensus

1.3% • Nielsen • Advertising

103.

Simpli.fi

1.29% • Simplifi Holdings Inc. • Advertising

104.

LinkedIn Ads

1.23% • Microsoft • Advertising

105.

Instagram

1.23% • Meta • Misc

106.

Adtheorent

1.17% • AdTheorent, Inc • Advertising

107.

Evidon

1.16% • Crownpeak • Essential

108.

Bidtellect

1.13% • Simpli.fi • Advertising

109.

MediaMath

1.13% • MediaMath, Inc. • Advertising

110.

Tribal Fusion

1.05% • Exponential Interactive, Inc • Advertising

111.

AdGear

1.05% • Samsung • Advertising

112.

Eyeota

1.04% • Eyeota • Advertising

113.

fontawesome.com

1.03% • • Hosting

114.

Dotmetrics

1.02% • • Site Analytics

115.

InsightExpress

1.0% • Kantar Group • Site Analytics