Google Marketing Platform

Owned by Google

https://marketingplatform.google.com/about/enterprise/

Tracker Rank

4 / 865
Extremely prevalent

Tracker Reach

16.63% of web traffic is tracked
by Google Marketing Platform
2018201920202021202220232024202515%20%25%30%35%40%
6690 of top 10,000 sites seen loading
Google Marketing Platform tracker
20192020202120222023202420256,0006,5007,0007,5008,0008,5009,000

Seen on these types of websites

48%
Uncategorized
13%
Business
13%
Entertainment
11%
News and Portals
6%
E-Commerce
Data from May 2017 to Jun 2025.

Presence on Top Sites

youtube.com
Entertainment 7 trackers seen
google.com
Reference 4 trackers seen
nytimes.com
News and Portals 8 trackers seen
fandom.com
Entertainment 13 trackers seen
yahoo.com
News and Portals 7 trackers seen
foxnews.com
News and Portals 28 trackers seen
theguardian.com
News and Portals 9 trackers seen
cnn.com
News and Portals 20 trackers seen
pixiv.net
Entertainment 8 trackers seen
aliexpress.com
E-Commerce 8 trackers seen
nexusmods.com
Entertainment 8 trackers seen
leboncoin.fr
E-Commerce 9 trackers seen
corriere.it
News and Portals 23 trackers seen
vinted.fr
E-Commerce 11 trackers seen
bbc.com
News and Portals 13 trackers seen
newsnow.co.uk
News and Portals 7 trackers seen
infobae.com
News and Portals 19 trackers seen
dailymail.co.uk
News and Portals 18 trackers seen
ynet.co.il
News and Portals 19 trackers seen
bild.de
News and Portals 17 trackers seen
homedepot.com
Business 12 trackers seen
globo.com
News and Portals 16 trackers seen
amazon.com
E-Commerce 4 trackers seen
marktplaats.nl
E-Commerce 6 trackers seen